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Strategic Marketing Workshop

Mar 11-13 | Aug 26-28 | Nov 11-13, 2018 | Dubai, UAE



This course focuses on marketing techniques, methodologies used, marketing channels and tools to enhance reach and clientele. It gives a process map to participants from marketing basics to develop plan, analyze, document, engage and implement the process by sub-dividing market into segments for more clients focused and targeted results.

Learning outcomes

By the end of this course you will be able to:

  • Learn to develop marketing plan
  • Design Marketing budget with best fit strategy
  • Thoroughly understand the use of different marketing channels
  • Learn Organic marketing, on web and off marketing techniques
  • Use segmentation analysis techniques to generate target audience marketing plan
  • learn how to develop, analyze, generate and implement marketing process
Is it right for me?

The course is Suitable for:

  • Marketing Managers
  • Sales Managers
  • Marketing Team Leaders
  • Business Owners
  • Any Professional interested or engage in marketing role

*ASTC reserves the right to alter venue, dates, content & trainer.

Course Fee: US$ 1,950 (Fee+5%VAT as applicable from 1st Jan 2018)
Duration: 3-Days
Country: Dubai, UAE
Training Dates: Mar 11-13 | Aug 26-28 | Nov 11-13, 2018

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Course Methodology & Resources

Interactive Group Exercises

Knowledge built case studies & role plays

Relevant Technical Skills & handouts

Gap Filling Exercises

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